Build log
I still build, and I think anyone selling AI should. These are short, dated notes on what I've made, what it's built with, and what I learned. Client work stays private; this is my own.
newest first
October 2026
This site
georgemckenna.com, built in a day. One place that says who I am and joins up the companies. It's written for people and for AI assistants: every page carries structured data, and there's a plain facts page and an llms.txt.
Stack: Next.js, TypeScript, Tailwind CSS, Vercel
If you sell AI search visibility, your own name had better be findable. Mine wasn't yet.
October 2026
October 2026
Skywave
A hobby project to bring amateur radio tools up to date, starting with a live map of FT8 band activity and current band conditions. Built while studying for my Foundation licence.
Hobbies are the best place to try new tools. Nobody's invoice depends on it.
October 2026
September 2026
ettgroup.ai homepage
Rebuilt the ETT homepage around three starting points: the board wants AI and the regulator wants proof; whatever gets built, my name's on it; we've run the pilots and nothing has shipped. Made crawlable for AI search from the start.
Stack: Next.js, Vercel
September 2026
August 2026
AI cost model
A tool that prices an AI workload against a catalogue of around 200 models and recommends the cheapest one that will do the job. It's now part of Analect's AI Spend Forecast.
August 2026
2026
TCG OS
A two-sided platform for trading card games: free collection tracking for collectors, and a monthly subscription for the shops that sell to them. Seven games supported.
Stack: Next.js, TypeScript, Supabase, Vercel
2026
Show Your Working
A fortnightly piece on building and buying AI that pays its way. What I'm building, what it costs, and the questions to ask before you sign anything.